You only looked. So how did they get your number?

Many Indian stores run the same hidden code from GoKwik, a checkout company. Type your number into one of them, and the others can recognise you and message you on WhatsApp.

How to stop it?
A store you only browsedBusiness account

You never gave this store your number

Hey Priya, we noticed you were checking out our new collection yesterday. Here’s an exclusive 25% off just for you!

Leave me alone.

The first message is GoKwik’s own example, from its blog.

Make it stop

It takes a minute. Checkout keeps working; you’ll just type your number yourself when you buy.

On Android, in Chrome

  1. Block third-party cookies

    This stops GoKwik’s ID from following you between stores.

    Chrome menu ⋮›Settings›Privacy and security›Third-party cookies›Block third-party cookies

  2. Clear what GoKwik already saved

    Chrome menu ⋮›Settings›Site settings›All sites›Search “gokwik”›Clear & reset

    Repeat it for any store that already messages you, searching for its name instead.

On iPhone, in Safari

Safari already keeps each site’s cookies separate, so GoKwik’s ID can’t follow you. Two settings add to that:

  1. Turn on fingerprinting protection

    Settings›Apps›Safari›Advanced›Advanced Tracking and Fingerprinting Protection›All Browsing

  2. Delete what GoKwik already saved

    Settings›Apps›Safari›Advanced›Website Data›Search “gokwik”›Swipe left, Delete

On a computer, in Chrome, Edge or Brave

  1. Install the Leave Me Alone extension

    It blocks GoKwik’s tracking and leaves checkout alone.

    Add to Chrome
  2. Block third-party cookies

    Settings›Privacy and security›Third-party cookies›Block third-party cookies

  3. Clear what GoKwik already saved

    On a store that messages you, open the extension and click Forget my GoKwik data.

How they got your number

It comes down to one hidden cookie that GoKwik reads on every store running its login tool.

  1. You type your number into one store

    At checkout, for an OTP login, or in a discount pop-up, on a store running GoKwik’s login tool, KwikPass. We found it on 171 of the 225 GoKwik stores we checked.

  2. GoKwik tags your browser

    Each of those stores loads a hidden frame from pdp.gokwik.co. It saves an ID in a cookie called kp_user_id that lasts a year. The cookie belongs to GoKwik, not the store, so the same frame can read it on every store.

  3. Another store asks who you are

    Open a different KwikPass store and its hidden frame reads the same ID. GoKwik can now tell that store it’s you, and its tracking code reports which products you look at.

  4. The WhatsApp arrives

    GoKwik also sells stores a WhatsApp marketing tool, KwikEngage. The message at the top of this page is GoKwik’s own example.

GoKwik’s privacy policy contradicts itself.

They say:

“We understand that the information of the users is not shared across ecommerce platforms.”

They also say:

“We may share your personal information … With Business Partners: Including merchants … and marketing collaborators.”

And in our test, the same GoKwik ID showed up on six different stores, with a counter adding up every visit.

Source: GoKwik’s privacy policy, sections 1 and 4 (archived copy from 1 October 2026)

Why the fix works: blocking third-party cookies stops GoKwik’s frame from reading its cookie on other stores, so each store sees a stranger. With cookies blocked, those six stores got six different IDs.